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Housed in a 1926 building, The Beaumont in London’s Mayfair takes guests on a journey back to the Art Deco glamour of the roaring twenties. When the hotel launched in 2014, it opened with a fictional backstory based around a character named Jimmy Beaumont, a hotelier setting up shop in London after fleeing Prohibition-era New York. Jimmy’s touch can be felt everywhere, from the vintage Daimler that shuttles guests around the neighborhood to the black and white photographs of movie stars hanging in the Colony Grill restaurant. Even the in-room minibars stock everything Mr. Beaumont would have deemed necessary for a roaring good time, including playing cards and dice in smart, brown leather holders and a games booklet written by professional poker player Victoria Coren Mitchell.
The 73-room property overlooks Brown Hart Gardens and features a towering ‘inhabitable sculpture’ by legendary artist Antony Gormley that protrudes from the building’s façade. Designed as an experiential work of art, ROOM is a bookable one-bedroom suite. Guests-only spaces at The Beaumont include the Cub Room bar and the Spa with a cold plunge pool and a hair salon where women can get a blow-out and men can get a straight-razor shave. Renowned skincare expert Abigail James is based out of the hotel spa where she offers her famous facial treatments.